Khabor Wala Desk
Published: 25th July 2026, 4:09 PM
Indian Prime Minister Narendra Modi has set a global record on Instagram after a short video reel posted on his official account amassed over 303 million views within its first 24 hours online.
The 40-second selfie-style video, uploaded late on Thursday night, addressed ongoing student protests across India regarding nationwide examination paper leaks. Total views on the clip have since climbed to nearly 330 million, delivering the Indian leader a record-breaking surge in engagement that added roughly one million new followers to his profile.
The record previously belonged to popular American internet personality IShowSpeed, whose reel featuring members of the South Korean pop group BTS collected 300 million views within a single day.
Modi’s video surpassed that benchmark within hours of publication, reflecting the immense digital reach of the Indian Prime Minister, who remains one of the most followed political figures across major social media platforms globally.
The timing and tone of the release were calibrated to engage directly with India’s younger generation—often referred to as Gen-Z—amid widespread student unrest over compromised national examinations.
Uploaded at 11:52 pm, a time when youth activity on social platforms reaches its peak, the video adopted an informal and approachable conversational style. Speaking directly to the camera, Modi detailed the legislative and administrative steps undertaken by his administration to penalize perpetrators and protect the integrity of the educational system.
Key assurances outlined by the Prime Minister in the video include:
Fast-Track Courts: Establishing specialized judicial bodies to prosecute individuals and syndicates involved in leaking examination papers.
Stringent Legislation: Enforcing tough new laws designed to impose severe penalties on corrupt operators and illegal networks.
Academic Safeguards: Organizing re-examinations swiftly to ensure affected students do not lose an entire academic year.
Political analysts noted that the Prime Minister’s decision to bypass traditional media broadcasts in favour of a direct, unvarnished digital appeal allowed his message to resonate powerfully among young citizens affected by the scandal.
Exactly 24 hours after the initial post captivated global social media metrics, Narendra Modi returned to Instagram with a second video. In a concise 24-second follow-up message, the Prime Minister offered his gratitude to young citizens for their overwhelming response and constructive suggestions.
“Thank you, my friends,” Modi remarked at the opening of the brief statement. He emphasized that direct feedback from the public strengthens the bond between national leadership and citizens, expressing confidence that public support and civil collaboration would endure into the future.
Comments