Bangladeshi-American DJ and music producer Sanjay Dev is set to perform in Bangladesh following his recent appearance on the FIFA World Cup stage, which brought him international attention. He will feature as a special guest performer at the opening ceremony of the Tecno SAFF Championship Bangladesh on 5 November, bringing an international music attraction to the regional football tournament.
Tecno confirmed Dev’s visit in a press release issued on Thursday. According to the announcement, the musician revealed his participation through a special video message and is preparing to travel to Bangladesh for the opening ceremony. He will perform as a special guest artist at the event.
Dev recently attracted attention with his performance of ‘Sir Sir’ at the FIFA World Cup. His appearance became notable not only for the musical performance but also for his choice of clothing. In a gesture reflecting his Bangladeshi heritage and connection to his roots, he wore a specially designed jacket featuring an image of the Royal Bengal Tiger.
The outfit carried a symbolic message, allowing Dev to express his cultural identity on an international platform. His appearance highlighted his connection with Bangladesh despite pursuing his career in the international music industry. The upcoming performance will give him an opportunity to bring that connection closer to audiences in the country.
Speaking about his visit, Dev expressed excitement at the prospect of performing in Bangladesh. He described his appearance at the FIFA World Cup as a particularly special moment in his career but said performing before people from his own country would be an entirely different experience.
He is looking forward to sharing the excitement and energy of the occasion with Bangladeshi audiences at the Tecno SAFF Championship. Dev also thanked Tecno for arranging the opportunity to perform in Bangladesh, describing the prospect of connecting with audiences at home as a memorable experience.
Rezaunul Haque, chief executive officer of iSmartU Technology BD Limited, representing Tecno Bangladesh, welcomed the musician’s participation. He said Dev had taken his music to the international stage while maintaining a strong connection with his Bangladeshi heritage. The company was delighted to bring an artist with such ties to the country to an event of this scale, he added.
Haque also highlighted the ability of football and music to unite people across geographical boundaries. Both have a unique capacity to bring together audiences from different countries and cultural backgrounds through shared enthusiasm and emotion. Tecno hopes to combine these two popular forms of entertainment to make the championship’s opening ceremony enjoyable and memorable for spectators.
The company expects the opening-night celebrations to leave a lasting impression on audiences. Dev’s performance is expected to add an international dimension to the programme, attracting interest from both football supporters and music enthusiasts.
The Tecno SAFF Championship will be held in Bangladesh from 5 to 17 November, with national football teams from across South Asia set to participate. The regional competition will provide a platform for teams to compete for football honours while bringing together supporters from different countries.
Although the matches will remain the central attraction, the organisers are also placing emphasis on the entertainment programme surrounding the tournament. Dev’s appearance is expected to add further excitement to the opening ceremony and give the event a broader cultural appeal.
For the Bangladeshi-American DJ, the performance will carry significance beyond a regular musical engagement. Having recently displayed his Bangladeshi heritage on the FIFA World Cup stage, he will now have the opportunity to share his music directly with audiences in the country connected to his roots. His appearance is expected to be one of the notable attractions of the championship’s opening celebrations.
